Northern Territory businesses are at the PINnacle of innovation

Top End pinners

Curiosity was the order of the day – nobody was really pinning their hopes on Pinterest

Yes, a pun about pins.

This week’s post came about after an intense training day in Darwin last week, in which a dozen local business people took part in the Darwin Digital Enterprise Program.

Amid the thinking about and exploration of various new online tools, Pinterest grabbed the group’s imagination.

As you will see in the post originally published on the Marketing Minds blog, a lot happened as we pondered pinning.

It was a great example of learning about a new concept, thinking about your own business and your market, then brainstorming different ways to exploit the new learnings.

Please go ahead and read the full article:

Interest begins with a ‘P’: Brainstorming marketing uses of Pinterest

I hope you find something useful for your business.

PS I promised the group I would keep preaching that the Top End is really a hot bed of business innovation and the original article was just another example.

PPS If you have some other ways you use Pinterest for your business, please share them in the comments below.

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